PPC Audit.Stop Wasting Ad Spend.

Expert PPC audit across Google Ads, Facebook, and LinkedIn. Eliminate wasted spend, improve Quality Score, and fix conversion tracking gaps.

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Ad Spend Analysis

We find the leaks in your PPC campaigns that consultants miss.

Wasted Spend Detection

Identify keywords, audiences, and placements draining budget with zero conversions.

32%
Avg Budget Saved

Conversion Tracking Audit

Verify GA4, GTM, and platform pixels are firing correctly for all conversion events.

Bid Strategy Review

Assess if your Smart Bidding is actually working or if manual CPC would perform better.

2.4x
ROAS Improvement

Quality Score Optimization

Ad relevance, landing page experience, and expected CTR improvements to lower CPC.

Account Structure

Campaign and ad group architecture audit for better control and reporting.

Audit Framework

Phase 01
01

Data Export & Baseline

We pull 90 days of campaign data to establish performance baselines and identify trends.

Metrics: CPC, CTR, Conversion Rate, CPA, ROAS by campaign/ad group/keyword.

Phase 02
02

Search Query Mining

Analyze actual search terms triggering your ads to find negative keyword opportunities.

Output: List of 100+ terms to block immediately, saving ~15-20% of budget.

Phase 03
03

Landing Page Disconnect

We verify every ad's destination URL matches its promise. Mismatches kill Quality Score.

Fix: Ad copy and landing page alignment recommendations by campaign.

Phase 04
04

Attribution Model Review

Assess if your attribution window and model are crediting the right channels.

Recommendation: Last-click vs data-driven attribution based on your sales cycle.

Frequently asked questions

Yes. We audit Facebook Ads, LinkedIn Ads, Microsoft Ads, and Amazon Ads. Each platform has unique waste patterns our audit uncovers.